STUDIO BRIEF 2 - PART 2 - Old ideas still ringing true

I still like this idea we had back in Life's a Pitch of an online presence, humorous and stocking humorous products. Products that mock society and cultures. I really want to get my teeth into that more for when I leave University.
I want it to be completely current.

This was the old logo, I still like it, there's an aspect of it I like, I like the name. It's saying we're here, were the new wave, bow down to us.

I still like the idea of this :

But perhaps instead it being BOW DOWN as the company, like OhhDeer, then sections of illustrated greetings cards, cushions, wrapping paper, other products…